KPS Group: Strong plans in 2022
2021 has been the best year the group has had. This has been thanks to the great teamwork of the entire KPS Group staff. We are proud to share this news along with some of the plans for this 2022.
We are pleased to share that as of March 2022, our Goli brand will be positioned in More than 10,000 points of sale at the national level. This is thanks to our expansion plan with the 'mini' presentation of 30 gummies. This presentation will have an MRP of $299 MXN, which will make it very affordable for the average Mexican.
In addition, we have introduced the Superfruit SKU, which has had an extraordinary acceptance in sales channels such as Costco Mexico. During the year we will be launching Goli Supergreens together with Goli Ashwaganda, the first Ashwagandha gummy in Mexico.
During February, we will be rolling out our e-Commerce business model of 'Cash on Delivery'. Starting in February, people in Mexico will be able to order products through our 'D2C' platforms so they can pay on delivery. This will make us first company in the health segment in the country with such a project.
We have a lot more exciting news that we'd love to share this year! We thank again all our partners, customers, suppliers and collaborators for making 2021 a huge year. We are excited for what this new year will bring.